The Vision 2040 Founding Cohort at the Charter launch

Set the vision · Create a roadmap · Own the future

Women's Health 2040

“We're not asking for better health standards for women — we're designing them.”

— Nordic Charter for Women's Health 2040

Read the Charter Published in The Lancet

136+

Contributors

Nordic countries

USD 30–50B

Potential gains

3+4+1

Framework

About the Initiative

The Nordic Charter for Women's Health 2040 is a coordination framework developed through participatory strategic foresight with 136+ contributors across five Nordic countries. It positions women's health as economic opportunity — USD 30–50 billion in potential gains — not a cost burden. Published in The Lancet and developed with the Copenhagen Institute for Futures Studies, the Charter enables voluntary alignment across research, care, and innovation without prescribing a single route.

How It Was Built

The Charter initiative was co-led by Julia Persson and Jeanette Kæseler Mortensen, with participatory foresight methodology developed in collaboration with the Copenhagen Institute for Futures Studies and Nordic Women's Health Hub. Over 136 contributors from healthcare, research, policy, and innovation across Denmark, Finland, Iceland, Norway, and Sweden shaped the framework.

The Charter was co-created at the Danish Parliament in September and launched in December 2025 at the Embassy of Finland in Copenhagen, co-hosted by the Nordic Council of Ministers. Watch the launch

The Vision 2040 Founding Cohort at the Charter launch, December 2025

From Charter to Action

Implementation is now led by Julia Persson as Founding Architect, in partnership with the Copenhagen Institute for Futures Studies. The Implementation Playbook — mapping Charter activities to existing Nordic and European initiatives — publishes summer 2026. Ambassadors across the Nordics are carrying the framework into their institutions and networks.

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The Women's Health 2040 Framework

Three operational domains. Four infrastructure pillars. One cultural foundation. Independently validated by five expert groups.

Founding Architect

Julia Persson

20+ years of leadership across Amazon, Maersk, Swedbank, and Accenture. Founder and CEO of Scita Health. Designed the Charter's coordination architecture and leads its implementation.